There are a lot of ways a Virtual Assistant can help with WordPress. Most revolve around updates, security and research.
Updates
Your Virtual Assistant can take care of performing regular updates on your website. Some of the things that need regular updates are:
Plugins
For both security and additional functionality. I get notices that there is an update available for one plugin or another several times a week. Although updates don’t need to be run immediately, it’s important to run them on a regular basis.
Themes
For the same reasons that it’s important to update your plugins, it’s also important to update themes. Not updating can cause issues with functionality or security and it’s possible your website, or an important part of it could stop working if you don’t update your theme.
WordPress
From time to time, WordPress itself needs updating. As a rule, WordPress updates include security updates as well as functionality updates. Recently, there has also been a whole new editing system included in the update.
Content
It’s important to update your website content regularly to keep Google and other search engines interested. Regular content updates can include changes to your content, blog posts, updating images and a total website refresh.
SEO
What search engines look for changes from time to time as well. Over the past few years, Mobile has become much more important. Things also go out of favour. At one stage, having a lot of links on your website was a good thing. Now, that can be damaging to your page rank, and only having good quality, relevant links will help at all.
Security
Updates
As per above, your Virtual Assistant can update WordPress, your Theme and any Plugins requiring updates. They can also check if you’re still using themes and plugins and removing any that you aren’t. Having out of date things installed is a large security risk, so keeping the ones you use currently updated and removing any you don’t is important.
Backups
Many people don’t really think of backups as a part of their security strategy, but it should be. It’s also important to make sure that your backups actually run when they’re supposed to, and that they work and you can recover information from them. You don’t want to wait until your website is gone before you realise that your backups stopped running a couple of months ago, or that they’re corrupted and you can’t get anything from them.
Plugins
Your Virtual Assistant can also find plugins to address any potential security issues you may have. For example, WordFence to protect your website or Cloudflare to improve reliability.
Research
Your Virtual Assistant can find you new themes and plugins to help get your website to do what you want it to do. They can look at competitor websites and websites in similar fields and see what works and what doesn’t. Then they can work with you to create a website that’s the best possible experience for your customers, while still being easy for you to use.
