If you regularly work with a Virtual Assistant, you’ll find that one of the most useful things they do is keep your message consistent. They can make sure that all your professional and internal materials are presented in line with your corporate identity. They can help create, coordinate, publish and implement your branding strategy. In addition, the more involved they are in your company, the more consistency they’ll be able to achieve.
Documents
A Virtual Assistant can make sure that all your documents not only look the same and are in line with your corporate branding, they can also make sure that the tone and content is too. They can make sure that documents sent to a client all have a consistent message, for example making sure that individual contracts and your terms & conditions documents have a clear message and don’t contradict each other.
Social Media
Having your Virtual Assistant involved with your corporate social media strategy will be an enormous help. Because then they’ll be able to make sure that all your social media efforts have a consistent look, tone and schedule and letting you focus on the business content.
Customer contact
A Virtual Assistant can be involved in customer contact in many ways. They can make and receive calls for your business; monitor your email accounts; book appointments; follow up debtors; check order statuses; and most importantly they can professionally communicate your corporate brand and message to your clients.
The more involved a Virtual Assistant is in your business, the better the overview they will have. Therefore giving them a greater ability to make sure your message is consistent throughout all communication channels.
If you’d like some more ideas, check out my previous How A VA Can Help posts
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