A lot of the people I talk to really hate the idea of writing blog posts. That’s totally understandable and there are options that allow you to avoid having to sit and write.
You could record yourself talking and post an audio blog or podcast. You could use image based blogs, check out Instagram or Tumblr for some great examples. Or you could use video. In fact, there’s no reason that you can’t combine as many different formats as you like.
One effective way to get your message across is by using video in your blogs. It appeals to people who respond to both visual and auditory messages, and even people like me who prefer to read the message can check out the transcript.
If you like the idea of video, but you don’t want to be in the videos yourself, there are free services like PowToon or Animoto or paid services such as Canva Pro that let you make your own videos. Here is one I made in about 30 minutes on PowToon using one of their existing templates.
There are limitations if you use a free service, but there’s still an awful lot of choice about what type of video you use as well as backgrounds, characters, fonts and effects.
You could also use services like Fiver to get your video professionally created. But that can be expensive if you’re blogging regularly.
Once you have created your video upload it to YouTube and get an embed code to share it in your blog.
If you are speaking on the video, take a few seconds to check the transcript to see what it says. Ensure that it’s easy to read and makes sense.
To see the transcript, click the transcript button (circled in image above) to see what it says. If the transcript isn’t clear, edit it in the Subtitles and CC menu. Alternatively, your virtual assistant can create a transcript for you.
